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Audi Tops Among Luxury Cars for "Total Value."

Filed under: Luxury Cars & Autos

audiFour Audi models earned the highest scores in their categories, according to the newly released Strategic Vision 2010 Total Value Index.

The Total Value Index measures the total value of a vehicle from the ownership experience to financial considerations, such as fuel economy, resale value and reliability. It's a comprehensive study that Strategic Vision has issued for 14 years.

In the 2010 report, Audi had more segment leaders than any other luxury car maker. For the third consecutive year, the Q7 (pictured) took the top position in the luxe SUV category. The Audi A8 won the luxe car category, while the Audi A5 Cabriolet was named the top model among convertibles costing more than $30,000. The Audi TT turned in the best score in the category for Premium Coupes costing more than $28,000.

"Overall value is a key factor with today's luxury car buyers," said Johan de Nysschen, President, Audi of America. "We recognize that future success depends on meeting the short-term and long-term value expectations of our customers."

Audi's New 450-Horsepower RS5 to bow in Geneva

Filed under: Luxury Cars & Autos

audi rs5

Few cars at any price point have the street presence of the Audi A5. But even in higher-spec S5 trim, the Audi coupe lacks a certain oomph. The German automaker is out to fix that, however, with the tantalizing new RS5.

The super-coupe packs a 4.2-liter V8 engine worth 450 horsepower, driving through an electronic differential and dual-clutch transmission to all four wheels for a 0-60 sprint in 4.6 seconds. The styling of the svelte coupe carries over, only enhanced by some extra sporty trim, bigger wheels and the like. The new RS5 will make its official debut next week at the Geneva Motor Show, so stay tuned. Unfortunately there's no word yet on plans to bring the RS5 to North America, but European pricing will start at €77,000, or about $104,000.

Gallery: Audi RS5

Audi Blurs Lines With the New A5 Sportback

Filed under: Luxury Cars & Autos



Over the course of the past few years, the Germans have managed to blur the lines between traditional market segments with extraordinary zeal. Recent examples include the Mercedes-Benz CLS four-door coupe, the BMW X6 "sports-activity coupe" and the new 5-Series Gran Turismo hatchback/wagon...but this is the latest. Called the Audi A5 Sportback, the vehicle takes the company's A5 coupe, adds two extra doors and gives it a hatchback-style tail-gate instead of a trunk, thereby smudging the distinction between coupe, sedan, wagon and hatchback.

In case that's not confusing enough, Audi is launching the new A5 Sportback in Europe with no less than six engine options and is adding three more by next year. There are four- and six-cylinder engines of various sizes and outputs burning either gasoline or diesel. Some are available with fuel-economizing start-stop systems, while quattro all-wheel-drive is a trademark Audi option. Sales begin overseas in September, however this particular model is not expected to be offered in the North American market.

Audi and Seal Go On Tour

Filed under: Luxury Cars & Autos, Celebrity Shopping

Audi AG has plucked Seal, singer of 1994 hit song "Kiss From a Rose," to serve as a brand ambassador as he tours the world. It's quite the natural fit, in fact -- Heidi Klum's British-born beau and self-proclaimed technophile already hosts the Audi Q7 and R8 sedan in his personal garage.

Seal has already begun his work as an Audi brand ambassador, first early last January at the North American International Auto Show in Detroit to sing his hit "Crazy" while the company launched its Q7 V12 TDI, then later in January in Las Vegas when Audi launched the new R8.

This week, Seal will hit Munich, Cologne, Frankfurt, Berlin and Hamburg as Audi launches the A5 in Germany through events themed "Talk of the Town."

Click through to the jump for Audi's full release.

[Source: Audi]

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