
The Luxury Collection, a clique of hotels within the Starwood Group, is collaborating with private social network A Small World (ASW) to provide The Insider's View. The Collection already offers concierge services to those who have booked stays and offers guests -- even those who haven't arrived yet -- travel perks such as Luggage Liaison and advance planning. The Collection also maintains a "Cultural Calendar" of noteworthy events happening near Collection properties.
For ASW members, though, concierges will write articles around upcoming events -- such as Greece's Night of the Full Moon and London's Cartier International Polo Day -- that provide an insider's guide on how to have the perfect time. ASW members, whether hotel guests or not, can then interact directly with Collection concierges to get even more specific tips on where to go and what to do.
So while you might not know the best place to buy the best seats for the Venice International Film Festival... at least you'll know who to ask.
[Source:
The Luxury Collection]