Laphroaig Celebrates Scottish Heritage with Curling Partnership

Talk about "Scotch on ice" - with the excitement of the 2010 Winter Olympics upon us, Laphroaig single malt Scotch is kicking off a year-long celebration of Scottish heritage with its official sponsorship of the United States Curling Association (USCA). At an event to kick off the partnership, bringing together two of the greatest traditions from Scotland – Laphroaig and curling – Scotch Malt Master Simon Brook (right) engaged guests in a Laphroaig tasting while Jessica Schultz (left), 2006 Winter Olympics Curling Team Member, led a hands-on curling demonstration.
Rich, smoky Laphroaig, established in 1815 on Islay, holds a Royal Warrant from the Prince of Wales and bears his heraldic three-feather badge on its label. "There are few brands out there that have as deep a Scottish history as Laphroaig," notes USCA President Leland Rich. "We are honored to have such a respected brand sponsor the United States Curling Association. This truly brings the spirit of the winter games to new heights." Often referred to as "chess on ice" or "winter golf," curling originated in Scotland in the 16th century.




Heading off to a ski resort and alternating snow on the slopes with hot drinks in the lodge might be the epitome of a dream winter vacation for some, but for others it just won't do. Some need a little more excitement, a little more danger, and a lot more of something different.


Whitney Houston Dead: Singer Dies at 48, Body Found in Beverly Hilton Hotel
Whitney Houston Autopsy: Cause of Death Determined?
Whitney Houston, Bobbi Kristina: Late Singer's Daughter Hospitalized
Whitney Houston Dead: Stars React to Legend's Sudden Death
Grammy Red Carpet 2012 (PHOTOS)
Jennifer Hudson Whitney Tribute: Grammy President Reveals Why Singer Was Chosen for Musical Memorial
Grammy 2012 Winners' List: Adele Sweeps Music's Biggest Night
People With Easy-To-Pronounce Names More Likely To Succeed, Study Says
5-Hour Energy: A Success Equal Parts Caffeine, Chemistry and Meditation
Katy Perry Grammy Performance 2012: Did the Diva Diss Her Ex-Hubby With Revealing New Song?