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Virgin America

Karma Partners with Virgin America for High Fliers

Filed under: Luxury Travel & Hotels, Wine

Karma, the elegant California brut-style sparkling wine in modern single-serving bottles, has partnered with Richard Branson's California-based Virgin America airlines on upscale cocktails for high fliers. Created by San Diego native Patrick Wilson, the premium ready-to-drink treat is packaged in a glass bottle resembling a champagne flute.

Virgin America flights feature moodlighting, custom-designed leather seats and the only on-demand, in-flight food ordering system via a video touch-screen at every seat. Karma, made from hand-selected California grapes, is clean, crisp and dry with subtle hints of melon and pear. Wilson decided to package it this way to further the concept that every day should be a celebration. We're with him there.

Virgin America Debuts New "Red" Consoles

Filed under: Luxury Travel & Hotels

Virgin America, an airline that is part of the Virgin empire, has just introduced some new advertising-sponsored in-flight consoles as a way to keep costs down on the lower fare airline. With the ad-supported system, dubbed "Red", travelers can get access to in-cabin text messaging, movies on demand, satellite TV and a variety of games and audio channels. The system also "provides AC power and wireless connectivity for travelers with laptops," making Virgin America sound much more convenient for business travelers who might otherwise avoid "budget" airlines because they're difficult to work on.

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