U.s.Open

Sports OPTYX by Gruen Launched at U.S. Open

Sports OPTYX by gruen, a stylish new high-tech, high-performance eyewear line born from a collaborative effort between PrescripSun™ by Carl Zeiss and Nike Vision Lens Technology, was just launched at the U.S. Open. The new line will be vailable exclusively at OPTYX by gruen, the high-end eyewear boutique founded by industry legend John Gruen with branches in New York City, the Hamptons and Greenwich, CT, whose celeb clientele includes Martin Scorsese, Kate Moss, Lauren Hutton, Dustin Hoffman, Madonna, Alec Baldwin, Steven Spielberg and Elton John.

Nike Max Optics delivers precise vision at all angles regardless of the curvature of the lens, while Nike Max Tints enhance critical visual details, providing the ideal amount of light and the optimal range of color for all sports. In order to guarantee maximum performance, athletes must have a clear view in all directions; the Nike Max Optics' patented performance designs have been crafted to allow the clearest view over the widest angle, granting precise peripheral vision, customized for major types of sporting activities, including golf, cycling, running, skiing and rowing.

Tags: golf, John Gruen, JohnGruen, Nike, OPTYX by gruen, OptyxByGruen, sunglasses, tennis, U.S. Open, U.s.Open

Asia Muhammad Plays with Diamond Tennis Racket at the U.S. Open

by Rigel Celeste (RSS feed) —

Filed under: Celebrity Shopping, Sports

Tennis player Asia Muhammad made her professional debut at the 2008 U.S. Open and she did it with a bit of personalized flair: she played her matches with a diamond-encrusted tennis racket.

The sparkling racket, created by jeweler Michael E. Minden, featured her first name initial in 0.50 carats of diamonds on the handle. How much to get one of your own? Well you have to supply your own racket (or other sports equipment) and then it's just $1,750 for one initial or $3,400 for both.

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Tags: asia muhammad, AsiaMuhammad, diamond, diamonds, michael e. minden, michael minden, MichaelE.Minden, MichaelMinden, tennis, tennis racket, TennisRacket, u.s. open, U.s.Open, us open, UsOpen