TiffanyCo.

Best Jewelry Line
Each of the Readers' Choice nominees for Best Jewelry Line is a leader in the industry. One is not only known for its signature jewelry, but also for the blue box that it comes in. Another is known for its handcrafted pieces, but it is also known for its many innovations. Another nominee is a newer designer on the scene who is inspired by Florentine jewelry-making, but also astronomy, celestial, mythological and astrological influences. Another nominee is synonymous with glamour and fame and has ties to some of the world's most famous jewels. Finally, there's a nominee known for the panache of its founder, as well as its vast collection of the world's finest diamonds.
Graff Diamonds
Harry Winston
Temple St. Clair
Tiffany & Co.
Van Cleef & Arpels

Best Watch Line
The Readers' Choice for the Best Watch Line nominees include a perennially favored brand among the watch-loving elite that is known for making the most complex wrist watch in the world. Another nominee is known for its functionally-themed luxury sport watches. The third nominee, while an historic brand with almost 200 years of heritage, is known for being a forward focused luxury watch maker of the future. A fourth nominee is perhaps the best-known luxury watch brand in the world, with a stellar reputation to match. Lastly, there's a watchmaker that epitomizes Swiss haute horology with its modern classics and technical innovation.
Audemars Piguet
IWC
Jaeger-LeCoultre
Patek Philippe
Rolex

Best Leathergoods Line
The Readers' Choice for the Best Leathergoods Line for a Luxist Award include award-winning brands from France, Italy and London. One started out making equestrian equipment in 1837, and still makes its goods by hand; some of its handbags are so coveted, there's a two-year long wait list to buy one. Another was started in London by a former fashion editor who partnered with a couture shoe maker to create a company now synonymous with the "red carpet". The third nominee is known for its clean lines and simple classic color palettes while the fourth is a global force of tradition and innovation. And finally, the last nominee epitomizes luxury with its delectable designer bags and vaunted luggage--some of which command five figure prices.
Bottega Veneta
Gucci
Hermes
Jimmy Choo
Louis Vuitton

Best Department Store/Boutique
Nominees for Readers' Choice for Best Department Store/Boutique include one based in London that has no fewer than 330 different departments, a staff of 5,000 from 50 different countries and is visited by as many as 300,000 people on a single day. Another, with roots in Texas, is known for its superior customer service, in addition to its luxury merchandise, including some of the world's most extravagant items. One New York-based store has a shoe department that is so large, it was given its own zip code. Another Manhattan-based store specializes in hard-to-find international designers, many of which it will help launch into fame. Lastly, there's an upstart from London that is so cutting-edge and up-to-date, it launches 300 new styles on a weekly basis.
Barneys New York
Harrods
Neiman Marcus
Saks Fifth Avenue
Top Shop

Best Clothing Designer
Readers' Choice nominees for Best Clothing Designer are award-winning fashion designers from Italy, England, France and the United States. One was started by a wunderkind who was named chief designer of one of the most respected fashion houses when he was still in his 20's. Another has been one of the leading names in fashion for nearly 100 years. A third nominee, known for its timeless style, has outfitted First Ladies on both sides of the aisle for decades while the fourth is famed for its understated elegance. The final nominee is synonymous with high fashion though its roots are in luggage and leather goods.
Alexander McQueen
Chanel
Gucci
Oscar de la Renta
Prada

Fine cultured pearls should last for many years, even generations---but only if they are properly cared for.

Cultured pearls should be kept free of perfumes, cosmetics, perspiration and dirt, advises Tiffany & Co. Acid and akali substances can be harmful to pearls, including chemicals found in perfumes, skincare products, hair products and even perspiration due to the salt content. On the other hand, the body's natural oils (apart from heavy perspiration) are actually beneficial for pearls and keeps them from drying out. The issues are the same for colored pearls. A cultured South Sea, Tahitian and golden pearl necklace with a diamond clasp by Tiffany & Co. is seen above.

Tiffany & Co. advises pearl owners to follow the old adage "pearls should be the last thing you put on and the first thing you take off". Avoid getting your pearls wet and don't wear them when bathing.

If your pearls are soiled, clean them by gently wiping the pearls with a slightly damp cloth. Do not use a chemical-based cleaner on them, as they can become damaged.

Do not store your pearls with other pieces of jewelry, as they can be easily scratched. Separate the pearls from other items by keeping them in a soft bag or wrap them in a cloth before storing them.

Tiffany & Co. cultured pearls are strung on pure silk with knots between each cultured pearl. Over time, the silk will stretch, weaken and become soiled. If you wear your cultured pearls regularly, Tiffany's advises having the pearls professionally cleaned and restrung annually. This will prevent the strand from breaking.

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Tiffany & Co.'s new custom-design service is the answer for anyone in search of unique, one-of-a-kind table settings.

Master artisans at the company-owned Le Tallec Studio in Paris, the world-renowned studio for hand-painted porcelain, create unique pieces that are custom-ordered and designed to meet the specifications of the Tiffany customer. From the creation of the initial pattern to the finished plate, the process details the custom design service Tiffany & Co. offers clients who wish to create their own Le Tallec pattern.

"We had so many requests for custom design jewelry work, that it only seemed natural to offer custom dishware, too," says Allen Nissim, a Tiffany & Co. group director who oversees the custom Le Tallec business. "This is really 21st century luxury."

Custom designs have ranged from those that incorporated a family crest to a favorite animal, flower or even the home decor of a customer. The Tiffany design department presents several different options to the customer and tweaks from there before a pattern is finalized. Each piece is initialed by the painter, dated and marked "Tiffany & Co., hand painted, Made in France." The artists can also include an inscription that says "This piece was made specially for..." and include the customer's name. Customers can initiate the custom design process at any Tiffany & Co. store location. The pattern seen above was created by designer Celerie Kemble who worked closely with actress Mariska Hargitay. It was based on Le Tallec's Cirque Chinois collection.

The labor intensive, entirely hand-created process is much like the manufacturing and decorating techniques used during the 18th and 19th centuries. The design process is labor-intensive even for designs that are as seemingly simple as green stripes. "It is labor-intensive to get the colors consistent around the border," says Nissim. "It takes a lot of skill to get the shades just right."

The initial creative process in developing a pattern can take as long as three months, depending on what the client is looking for and the scope of the order. The design may be somewhat different for a dinner plate or a bowl than it is for a tray. "Different pieces may have different interpretations of the same pattern," says Nissim.

One order for a set of 400 pieces required nearly six months just to develop the pattern and another year to create the pieces. Prices vary depending on the piece and design. A dinner plate starts at $1,200, but can cost more depending on the design. "People are comfortable with the cost when the finished product reflects their interest and taste," says Nissim

Smaller orders are also acceptable. A recent request was placed by a soon-to-be married couple who wanted custom-designed trays to present as a gift to members of their bridal party with each piece personally inscribed.

"These pieces become a legacy for generations to come," Nissim adds.