Puma

Ogilvy Cruises to Victory in Puma Golf Apparel

For as long as he plays the game, Fred Couples, with his sauntering gait and effortless swing, will remain golf's king of cool. But a convincing case can be made that there's now an heir apparent: Geoff Ogilvy. In his laid-back manner, the rangy Australian ambled his way to victory last weekend at the Accenture Match Play Championship outside Tucson, Ariz. It was Ogilvy's second win of the young season and his second triumph at the Match Play in four years.

Couples, 49, long ago became synonymous with Ashworth clothing, whose soft-collared golf shirts became not only a staple on the course but a symbol of casual Friday. The 31-year-old Ogilvy just might have a similar effect on Puma's line of edgier golf apparel. While winning on Sunday, he wore a Puma Invisibonding Polo ($80), which has a relaxed drape and seamless stitching to promote freedom and comfort. On his feet were Puma Swing Crown GTX shoes ($275), featuring a series of "quills" on the soles designed to increase traction. The shoes also come in less expensive models.

To check out the rest of Puma Golf's spring/summer 2009 collection for men and women, visit www.puma.com. The items are available for purchase on the web sites of Puma and The Golf Warehouse (www.tgw.com) and at golf retailers nationwide.

Gallery: Geoff Ogilvy and Puma Golf Apparel

Ogilvy after winning the Accenture Match Play

Tags: Ashworth, Fred Couples, FredCouples, Geoff Ogilvy, golf apparel, Puma

An Unlikely, but Awesome, Collaboration: Puma by Schedoni

by Rigel Celeste (RSS feed) —

Filed under: Shoes

Puma and Schedoni are joining forces. I know what you're thinking, Puma and who? Schedoni is a small family owned company out of Italy that has been hand-crafting leather goods for almost 100 years. They may be tiny in size, and you may not be familiar with their name, but they are by no means "small timers." In addition to making high-end shoes and purses, Schedoni handcrafting graces everything from the optional fitted luggage ordered with an Audi or Ferrari to the bomb-resistant leather briefcases used by the Secret Service. And now they're hooking up with the giant Puma for two lines of new shoes.

Introduce Puma by Schedoni. The first of the two new styles, called Autodromo, will be made in Schedoni's trademark golden tan color and will come with the new owner's initials branded right into the leather. The second will allow the customer to personalize their shoes even more by using a "Puzzle Kit" to choose leather color combinations. Both models are limited addition as no more than 500 of each will be made.

I've always had a soft spot for Puma shoes, and I love it when companies get together for new ideas. Plus, it would be really cool to say your shoes are made by the same company that outfits the United States Secret Service.

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Tags: footwear, italian, italy, leather, personalized, puma, schedoni, shoes