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The Classicist: The $100,000 Panama Hat

Filed under: Apparel, Men's Style


Click above for a high-res image gallery.

Brent Black, renowned authority and preeminent purveyor of handwoven straw hats, is now offering the world's finest Montecristi Panama for $100,000. Known simply as "The Hat", Black calls the exquisite creation the most finely woven Montecristi Panama the world has ever known. Authentic Montecristi Panamas, the world's greatest, are made from extremely fine toquilla straw and woven only in Ecuador; a handful of master weavers produce the best of the best, which sell for tens of thousands of dollars apiece. The Hat was commissioned by Black from the king of the master weavers - Black calls him the best weaver in history - Simón Espinal, who lives in the village of Píle in Montecristi Canton. It took him five full months to complete.

After Espinal completed the weaving, five other artisans spent several more weeks preparing and finishing The Hat. An incredible amount of handwork goes into Montecristis; hence the price. You can see some of it in the gallery and a more detailed exposition here. The Hat has not been blocked into a style or sized yet, and is awaiting the purchaser's final instructions. Black offers dozens of different styles and bespoke finishes, some based on vintage patterns such as the dashing Optimo design, above. The Hat is so incredibly fine it weighs less than one ounce. "It is as thin as my stationery," Black tells The Classicist. "When I handle The Hat, I do not worry that it might fall to the floor if I drop it; I worry that it might float away."

While Espinal could theoretically create another one equal to The Hat's fineness, it's not a given that he could replicate the feat. "I have been obsessed with the very finest hats for more than 20 years," Black notes. "I have researched the finest hats woven during the 20th century. There is simply no hat that is comparable to this one." At first Black says he did not want to part with The Hat. However, "if someone were serious enough to pay $100,000 I think I'd have to give it up," he concedes. "I represent the interests of the artist as a gallery does. Simón would be pleased for me to sell it." If that's out of your range, don't worry - Black's best hats, other than this unique work of art, sell for $5,000 to $30,000. You can work your way up.

James Bond's Brioni Suits & More at Auction

Filed under: Apparel, Auctions, Celebrity Shopping, Men's Style


Several items of clothing worn by Pierce Brosnan in the James Bond films including his Brioni suits are on offer at Bonhams' Entertainment Memorabilia sale in London on June 16. Highlights include a razor sharp three-piece navy wool Brioni suit with a ticket pocket, estimated at £2,500 - £3,000, and a cream herringbone linen Brioni suit, estimated at £3,000 - 4,000, both from 1995's Goldeneye. The suits have Brosnan's name embroidered on the lining and are accompanied by film stills showing him wearing the items. Other Brosnan / Bond items include a pair of leather jackets, a selection of Turnbull & Asser shirts and ties, and even Kevlar body armor. There are a few articles of clothing worn by Roger Moore as 007 featured in the sale as well.

Brioni to Sell a 25% Stake

Filed under: Apparel, Men's Style

Classic luxury Italian fashion brand Brioni, best known for outfitting Pierce Brosnan during his tenure as James Bond (right), is looking to sell a 25% stake in the business. "This is a family company. We need to think about the future and ways to develop the brand," Brioni CEO Antonella De Simone tells WWD.

The company, founded in Rome in 1945 and named after a resort on the Adriatic Sea, makes ready-to-wear and bespoke men's suits costing from $6,000 - $36,000, and has a women's line as well. Some of its luster may have been lost when James Bond switched to Tom Ford, but the brand is undeniably valuable.

Models & Moguls Flock to Montauk Seaplane

Filed under: Luxury Travel & Hotels, Yachts & Sailing, Wings


This summer, luxury charter service V1 Jets opened up its seaplane service from Manhattan to the Hamptons (formerly reserved for members) to anyone with the price of a ticket, and it's proved to be very popular with the gliteratti. The 40 minute trip on an 8-passenger Cessna, which costs $495 one-way, has been taken by the likes of models Adriana Lima and Petra Nemcova, actors Pierce Brosnan and Jeremy Piven, and mogul Barry Diller. V1 Jets was founded in 2003 by hedge fund manager Andrew Zarrow who envisioned a way to utilize the excessive amount of "dead legs" created by private aircraft returning empty after delivering clients to their destinations, saving money and resources in the process.

Gisele Stars in Aquascutum's New Ad Campaign

Filed under: Apparel

Aquascutum, the London luxury brand founded in 1851, has brought back Brazilian bombshell Gisele Bundchen to star in its new Fall ad campaign. The pictures, co-starring model Jamie Doran, were shot at London's historic St. Paul's Cathedral, Vogue UK reports.

Meanwhile, the company which invented and patented several waterproof materials and pioneered the trench coat, is introducing its first ever line of bags for both men and women. The traditional brand began its foray into high fashion a couple years back when it hired Pierce Brosnan to star in a series of James Bond-style ads.

Over the years Aquascutum coats have sheathed the likes of the Queen Mother, Winston Churchill, Sophia Loren, Greta Garbo, Sean Connery, Cary Grant, Humphrey Bogart and Sir Edmund Hillary.

The Classicist: A Bastion of British Style in the Burlington Arcade

Filed under: Shoes, Men's Style, The Classicist


Photo by Andrew Dunn

Classic English shoe brand Church's was founded in 1873, but its roots date back to the late 1600s when a Northampton cobbler named Church first set up shop. The traditional shoemaker is known for its elegant footwear, which has been the choice of well-dressed British gentlemen for over 130 years. In 1999 Church's was acquired by the Prada group, and while some traditionalists bemoaned the end of an era, little of the company's core values have changed. Its high-end models, which have names like the Consul, the Diplomat, the Chetwynd and the Gunthorpe, are still handmade in Northampton and cost in the neighborhood of £300 pounds, or about $600.

Prada has certainly set about modernizing the brand however, which is known for durable style. The company recently redesigned Church's historic shop in London's Burlington Arcade, Britain's first shopping arcade, which was built by Lord George Cavendish in 1819 and houses some of the world's finest boutiques. The revamped shop incorporates some modern design elements while retaining the important historical fixtures. In addition to shoes, the store also stocks neckties, gentlemen's accessories and leathergoods. Part of Prada's plan to boost the brand's presence internationally, new Church's shops were also recently opened in Venice and Bologna.

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