PatrickMcmullan

Mercedes-Benz Star Lounge at Fashion Week

Filed under: Decor

With this year marking the end of Bryant Park tents, it also marks the end of another fashion week mainstay, the backstage lounges. To commemorate the occasion, Patrick McMullan installed a gallery of some of his hottest backstage and frontrow shots over the years. Before the front rows were regrettably filled with Real Housewives, McMullan's gallery shows the likes of Madonna, a young Leonardo, and Ben Affleck enjoying the view from Bryant Park. While the days of A-listers filling up the tents has long passed, if any celebs had made their way to the front lines, they would have passed through the Mercedes-Benz Star Lounge. When it comes to fashion, Mercedes-Benz has always been the leader of Bryant Park, and their backstage lounge, the Mercedes-Benz Star Lounge, has for years welcomed press, celebs and fashion insiders to recharge after a day of catwalks.

Each year Mercedes-Benz partners with a new designer, and this year they chose an interiors classic, Mitchell Gold and Bob Williams, creators of some of the most innovative and comfortable furniture design in the country. The lounge was influenced by Mercedes-Benz latest ad campaign for their new SLS AMG, a modern reinterpretation of their classic 1954 Gullwing. The ad, taken by groundbreaking photographer Nick Knight features German supermodel Julia Stegner, who wears a Gareth Pugh metal dress inspired by the design of the SLS AMG itself. The futuristic photo set the mood for the forward thinking behind Mercedes in the lounge.

Mitchell Gold stopped by the lounge once complete to talk about his vision behind the decor. "We started with recognizing Mercedes-Benz's new introduction of the great SLS AMG," Gold told Luxist. "We thought it was very cool looking, very sleek, and yet when you're sitting in the cockpit you're enveloped in comfort." The resulting lounge mixed modern and classic elements with a white vinyl tufted bar with silver buttons, white Lucite coffee tables, gunmetal vinyl ottomans, and insanely soft white faux suede loveseats.

Tags: bryant park, BryantPark, fashion week fall 2010, FashionWeekFall2010, mercedes-benz, new york fashion week, NewYorkFashionWeek, Patrick McMullan, PatrickMcmullan

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"Dizzy Diamond Heiress" Dances at Snob Mag Soir�e

by Jared Paul Stern (RSS feed) —

This whole magazines for snobs thing has been much on our minds lately, and yet in all the excitement we seem to have overlooked a major contender in the category: Social Life, a self-described "luxury lifestyle and fashion" periodical based in New York. Social Life came to our attention as we were browsing the week's party photos taken by our friend Patrick McMullan.

It seems the magazine threw itself a party the other night at members only club Soho House to celebrate its latest issue. The event was attended by Anabel Vartanian, dubbed the "Dizzy Diamond Heiress" by the New York Observer; attention-loving Internet celebrity Emily Brill; and someone with the implausible moniker "Princess Charlotte de Broglie" - basically exactly the crowd one would expect at a soirée for something called Social Life.

Intrigued, we looked up the magazine's website, where we came across the following emetic mission statement: "Our readers turn to Social Life to see photos of themselves, their friends, and their families - we feature pictures of exclusive charity events, elegant dinner parties, the exuberance of Polo [sic] and the hottest nights at high-end clubs."

In other words: "We write about People Like Us." Or, more accurately perhaps, "What people who are more like us than they think think People Like Us are like."

Tags: Anabel Vartanian, AnabelVartanian, Emily Brill, EmilyBrill, Magazines, Patrick McMullan, PatrickMcmullan, Snobs, Social Life magazine, SocialLifeMagazine, Soho House, SohoHouse