Paceman

Auto Show: MINI Paceman Cuts Two Doors Off Countrymen

It's not usual to think of a car priced between $23,000 and $32,000 with options as a luxe car, but MINI changes the rules a little for defining what premium means.

The British brand owned by BMW last year launched the Countryman, a four door design related to the iconic MINI Cooper. At this year's North American Auto Show, the company is showing a "concept" car for a two-door version of the car called the Paceman.

"MINI is certainly premium, if not luxury," says independent marketing consultant Dennis Keene. "What I find so fascinating about MINI as a brand is the way it remains aspirational and legitimate for the person for whom $20,000 or $25,000 is what they can afford, as well as for the Mercedes or BMW owner who just loves the design."

The Paceman, besides having just two doors to the Countryman's four has a gradually sloping roofline. It gives the bigger MINI a sportier look. Power for the Paceman concept comes from Mini's John Cooper Works: a 1.6-litre twin-scroll turbocharged engine that puts out 211 horsepower and 192 pound-feet of torque (207 with the "overboost.") It has MINI's ALL4 all-wheel drive system mated to either a six-speed manual or automatic gearbox.

MINI's next vehicles, the Coupe and Roadster, ill debt in 2012. The Paceman, assuming it gets brought to market would likely come after that.

Tags: Countryman, detroit auto show 2011, MINI, MINI Cooper, North American International Auto Show, Paceman

Mini Releases the Paceman Concept

by Noah Joseph (RSS feed) —

Filed under: Luxury Cars & Autos

The company that jump-started the premium hatchback market is unrelenting in its expansion, transforming its original model into a growing range. This is the latest.

Although billed as a concept car, the Mini Paceman could very well make it to production if demand proves sufficient. It's essentially a coupe version of the Countryman crossover model, and is set to debut at the upcoming Detroit Auto Show. Aside from chopping a couple of doors off the crossover, Mini has also given the Paceman a number of intriguing design touches, like leather pulls on the doors and gas cap, a wooden trim piece on the front fender and a rearward sloping roof.

Gallery: Mini Paceman concept