OptyxByGruen

Sports OPTYX by Gruen Launched at U.S. Open

Sports OPTYX by gruen, a stylish new high-tech, high-performance eyewear line born from a collaborative effort between PrescripSun™ by Carl Zeiss and Nike Vision Lens Technology, was just launched at the U.S. Open. The new line will be vailable exclusively at OPTYX by gruen, the high-end eyewear boutique founded by industry legend John Gruen with branches in New York City, the Hamptons and Greenwich, CT, whose celeb clientele includes Martin Scorsese, Kate Moss, Lauren Hutton, Dustin Hoffman, Madonna, Alec Baldwin, Steven Spielberg and Elton John.

Nike Max Optics delivers precise vision at all angles regardless of the curvature of the lens, while Nike Max Tints enhance critical visual details, providing the ideal amount of light and the optimal range of color for all sports. In order to guarantee maximum performance, athletes must have a clear view in all directions; the Nike Max Optics' patented performance designs have been crafted to allow the clearest view over the widest angle, granting precise peripheral vision, customized for major types of sporting activities, including golf, cycling, running, skiing and rowing.

Tags: golf, John Gruen, JohnGruen, Nike, OPTYX by gruen, OptyxByGruen, sunglasses, tennis, U.S. Open, U.s.Open

Spielberg Spotted at OPTYX by gruen in the Hamptons

by Jared Paul Stern (RSS feed) —

Filed under: Celebrity Shopping, Men's Style

OPTYX by gruen, the newest expansion of grueneyes offering a high-end, carefully curated collection of designer eyewear, scored a hit with selections for its Hamptons locations this summer. Each season, OPTYX by gruen sends a team to travel from New York to Paris, Milan and Tokyo to seek out the latest fashion trends in sunglasses. For the Hamptons this summer, where OPTYX by gruen is one of the sponsors of the Mercedes-Benz Polo Challenge, they selected several key styles for the area's jetset including a timeless, oversized frame from Chanel's Collection Perle calling to mind Jackie O; Oliver Peoples' Harlot Storm frames, bringing together an iconic silhouette with a bold, modern print; and the Cartier Santos Sport Platinum for men, a classic aviator shape with leather and wood detailing. Steven Spielberg scoped out the Hamptons offerings recently, joining the ranks of the boutique's other celeb clientele incouding Martin Scorsese, Kate Moss, Lauren Hutton, Dustin Hoffman, Madonna, Alec Baldwin, and Elton John at their locations in New York City and Greenwich, CT.

Tags: Cartier, Chanel, eyewear, gruen, grueneyes, Hamptons, OPTYX by gruen, OptyxByGruen, steven spielberg, StevenSpielberg, sunglasses