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Filed under: Luxury Cars & Autos, Charity, Celebrity Design
Automakers have plenty of reasons to create special editions. Sometimes they're celebrating an anniversary, sometimes a monumental race victory, or sometimes they're just looking to boost sales. Mini, on the other hand, creates a special edition of its retro hatchback every year to raise money for HIV/AIDS. The cars are always styled by a different designer, and sold in conjunction with the Life Ball, Europe's premier HIV/AIDS fundraiser, to raise money for the charity. Following previous editions outfitted by Versace, Diesel and Agent Provocateur, this year's Mini Life Ball special was designed by The Blonds, known in Hollywood for clothing pop stars. Their inspiration for the pink leopard print design was Katy Perry, the pop sensation famous for the hit song "I Kissed A Girl", who will be performing at this year's gala in Vienna on May 17. The one-of-a-kind Mini will be raffled off at the event.
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