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Hells An

The Fashion Statement: Hells Angels V. Alexander McQueen

Filed under: The Fashion Statement



When would Hells Angels and Alexander McQueen be used in the same sentence? Before yesterday I would have said when hell freezes over.

But Wednesday, the notoriously aggressive biker gang you see in barroom brawls targeted another enemy: the fashion industry. Hells Angels filed a suit in California federal court claiming that Alexander McQueen and retailers like Saks Fifth Avenue and Zappos.com are selling four-finger rings, clutches and clothing featuring the motorcycle club's "Deathhead" skull and wings logo. The Hells Angels skull and wings logo has been around since 1948 and that's a trademark infringement, the club maintains.

Saks.com had been selling McQueen's "Hells Four-Finger Ring" for $495, but the retailer took the ring off the site when news of the suit broke. On Net-A-Porter.com, you can still find McQueen's "Hells Knuckleduster Box Clutch" selling for $2,325.

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