Luxe British lingerie brand Agent Provocateur is opening a new boutique on Beverly Hills' famed Rodeo Drive this spring. The new location will be considered a West Coast flagship store for the company, known for steamy ads featuring the likes of Kate Moss, Helena Christensen and Rosie Huntington-Whiteley, the Beverly Hills Courier reports. The upmarket label, which saw profits soar 45 percent in the past quarter, plans to expand its lineup to include sunglasses, cosmetics and bedding. The London-headquartered chain also plans on growing online sales and opening up a flagship East Coast store in New York next month. It currently has 51 stores in the U.K., Europe, Russia, South Korea, Hong Kong, the Middle East and the U.S., with plans for branches in Russia and Japan in the works as well.
Filed under: Luxury Travel & Hotels
Enigmatic actress and model Helena Christensen is the star of a short film made by W Hotels to tease London's new Leicester Square, W London. Christensen plays fictitious guest Alex Worthington who has a dark little "meet cute" with Adam, a mysterious brooding stranger played by male model David Gandy. It's a step above some of the other short film brand promos I've seen in that it appears to have a story rather than just a collection of music-video-like vignettes. The film, titled, "Away We Stay" was written and directed by Edoardo Ponti and is a bit of a nod to the 1966 classic Blow Up produced by Edoardo's father Carlo Ponti. The hotel isn't the star here but it forms a nice backdrop to the glamorous story which showcases London's chicer side.
[via Breaking Travel News]
Fashion and interiors photographer and illustrator Todd Selby is the latest blogosphere star to bring out a book of his work. The cult favorite auteur of The Selby features the eclectic homes and favorite spaces of Karl Lagerfeld, Christian Louboutin, Simon Doonan, Erin Wasson, Helena Christensen and more in The Selby Is In Your Place (Abrams, $35). Lagerfeld's massive library in Paris is particularly astonishing. The book consists of over thirty profiles, most of which have never been seen before, accompanied by Selby's watercolor portraits of the subjects and objects from their homes, and illustrated questionnaires along with the photographs. Cities represented include New York, Los Angeles, Paris, Tokyo, Sydney, and London. Like the site that spawned it, the book is an alluring "insider's view of creative individuals in their personal spaces with an artist's eye for detail."
Filed under: Apparel
Supermodel Helena Christensen is the newest face (and body) of hip British lingerie brand Agent Provocateur. The Danish siren stars as a sexy pirate in Agent Provocateur's latest ad campaign (above), the story line of which involves her seducing the captain of a ship she's attempting to plunder. The Pirate-inspired lingerie also features in a video clip containing cryptic clues, along with pix of AP's other new line, Witches. As we reported in August, Agent Provocateur has big plans for expansion. See the gallery for more.
Gallery: Helena / Agent Provocateur