Francois Payard

Free Macarons on Macaron Day in New York City

Filed under: Dining

Free macarons on Macaron Day in New York.

Dubbed the "new cupcake" its time to celebrate macarons during the second annual Macaron Day, which will be held on Sunday, March 20. Many of the finest bakers and chocolatiers, including François Payard and La Maison du Chocolat, will be celebrating the occasion by giving away free macarons to their customers. In 2010, François Payard organized the first Macaron Day in New York City. Macaron Day coincides annually with Jour du Macaron in Paris.

On Macaron Day, stop by any participating shop to receive free samples of macarons, the famed French treats. Confirmed participants for thus far include, François Payard's FC Chocolate Bar at The Plaza Hotel and François Payard Bakery, Almondine Bakery (two locations in Brooklyn), Bisousciao. Macarons, Bouchon Bakery, Butterfield Market, Cannelle Patisserie (Queens), Desserts by Michael Allen (Brooklyn), Cours la Reine (Brooklyn), Desserts by Michael Allen (Brooklyn), Dessert Truck Works, Georgia's Café & Bakery, La Maison du Chocolat (three locations in Manhattan), La Renaissance Pâtisserie Française (Scarsdale, NY), Mad-Mac, and Macaron Café (2 locations in Manhattan). Participating locations will provide one macaron per customer, with quantities limited by location.

Gallery: Macaron Day NYC

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Francois Payard's Black Truffle Chocolate Tart for New Years' Eve

by Carrie Coolidge (RSS feed) —

Filed under: Dining, Holiday Guides

Celebrate New Years' Eve with Francois Payard's decadent black truffle chocolate tart

World-renowned French pastry chef Francois Payard is creating a truly decadent dessert for all chocolate lovers wanting to celebrate New Years' Eve in style.

For New Year's Eve Payard is offering for the first time a Black Truffle Chocolate Tart. Ingredients include real black truffles (currently retailing for $2.60 per gram), a sable Breton shell that is sprinkled with dry girolle mushroom powder. The tart is topped off with a layer of 70% Guanaja Dark Chocolate Ganache that is mixed with fresh black truffle shavings drizzled with a bit of black truffle oil, pieces of hazelnut nougatine and a hint of fleur de sel. While it may sounds unusual, word has it that the tart is absolutely "incredible" according to the select few who were treated to an advance tasting.

Payard describes the tart as "very rich, with a strong truffle flavor and aroma, but also with a deep, intense chocolate flavor so that the earthiness of the truffles complement the slight native acidity of the chocolate without overpowering the finished result."

The Black Truffle Chocolate Tart serves eight people and is a limited edition of only 25, so place your order as soon as possible. It will be available for purchase for $85 at the new Francois Payard Bakery at 116 West Houston Street between Sullivan & Thompson. Orders may be placed online or by phone by calling 212.995.0888, ext. 131.

Tags: awards-main, black truffle, chocolate, dessert, Desserts, Francois Payard, Francois Payard Bakery, luxist-awards, New Years Eve, Payard, tart, truffle

Francois Payard Plans Bakery Opening

by Deidre Woollard (RSS feed) —

Filed under: Dining

Pastry Chef François Payard and Marlon Abela of Marlon Abela Restaurant Corporation have announced the opening of François Payard Bakery, a new casual eatery on West Houston Street in downtown New York City. The bakery will have seating for 20 and will serve both sweet and savory selections from Chef Payard's signature pastries, baked goods and chocolates, to a wide array of breads, sandwiches and salads for dining in or to-go options. Tempting treats include freshly baked croissants, pain au chocolat, beignets, sugar brioche and four different rolled cakes (Le Gateau Roulé) which include lemon cake with fresh raspberry pepin and dusted coconut; Valrhona chocolate mousse wtih chocolate sponge and chocolate lady finger meringues; devil's food cake (made with tofu) with thin layers of chocolate; and coconut cake. Traditional French pâtisserie selections include chocolate and vanilla éclairs, seasonal fruit tarts, and the "Tart Papa Payard" with puff pastry, crystallized sugar, pear, apple and dried fruit. Payard's signature selection of seasonal macarons will also be available, including a variety of deliciously whimsical macarons Americain which are inspired by classic American cookies and desserts. The space will have large windowed kitchens to watch the chefs in action. François Payard Bakery is the first of several collaborative projects from Chef Payard and MARC, whose portfolio also includes the A Voce restaurants in New York City. Opening is planned for the end of summer/early fall.

Tags: bakery, francois payard, macaroni and cheese, new york city bakery, new york city restaurants, pastry chefs

François Chocolate Bar at Mauboussin in NYC

by Lisa Palladino (RSS feed) —

Filed under: Dining, Services

François Chocolate Bar at Mauboussin in NYC

If you live in the NYC metro area or will be visiting for the holiday season, and love chocolate, let me share with you a sweet spot I recently learned about: François Chocolate Bar. Famed pastry chef and chocolatier François Payard has teamed up with Parisian jeweler Mauboussin to open the François Chocolate Bar on the fourth floor of Mauboussin's Madison Avenue flagship boutique. Described by Payard as "a chocolate jewelry shop," the Chocolate Bar is entirely devoted to chocolate and features signature pastries from Payard as well as a new line of verrines, macaroons, and the "François Quatre Quarts" (pound cakes), along with hot chocolate, tea, coffee, and cappuccino. All the chocolate items are reasonably priced -- from $2.00 for the macaroons to $6.50 for the verrines. The Chocolate Bar also offers signature gifts.

The Chocolate Bar is running a special holiday promotion. Until December 24, customers who spend $100 or more at the store (or a bit more if ordering online) will receive a complimentary Payard signature Voyager Bag and a 15% discount at Mauboussin. One idea for how to ring up $100 is a gift basket. The Chocolate Bar's baskets range from $100 to $200, or you can customize one starting at $15. See the gallery for photos of the Chocolate Bar as well as four gift basket options.

François Chocolate Bar
714 Madison Ave. (between East 63rd and 64th Streets)
Monday – Saturday, 11 a.m. – 6:30 p.m.; Sunday, 1 p.m. – 6 p.m.
212-759-1600

There are 11 tables of two and three seats at the bar. Save me a spot!

Gallery: Francois Chocolate Bar at Mauboussin in NYC