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CustomCakes

A Picture (Cake) is Worth a 1,000 Calories

Filed under: Dining

SusieCakes, a custom-cake bakery already well-known to Southern Californians, has gotten some big mileage nationally from two "guest cake appearances" on the popular Bravo "Million Dollar Listing" show. Realty agent Chad Rogers shows off the confectionery artwork in a segment where he holds an open house (with the $700 cake showing the house and "Cake Chad" standing outside it, dressed identically to "Real Chad.") The cakes made a repeat appearance in another episode about Rogers getting legal joint custody of Starla, the longhaired Chihuahua he shares with his girlfriend, who is much prettier than her cake.

Custom cake orders are extremely popular and account for over half of SusieCakes' sales. All the desserts are made on-site in one of the four locations, and follow traditional recipes -- read: They use real sugar and real butter. Being purists, SusieCakes only uses buttercream or cream cheese frosting - no fondant or marzipan.

Chad isn't the first celebrity to have ordered a custom cake from SusieCakes. Frequent patrons have included Brooke Shields, Marcia Cross, Laura Dern, Kobe Bryant, Maria Shriver, and Jim Belushi.

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