BreilMilano

Charlize Theron Renews With Breil Milano

Charlize Theron may not have gotten along too well with the Raymond Weil watch people but she seems to be doing just fine with Breil Milano. The leggy blonde actress has renewed her contract with Italian luxury brand signing up to appear in the company's advertising campaigns until 2011. She will appear in ads not just for watches and jewelry but for Breil Milano's forays into the luxury leather goods and eyewear markets. She has filmed a new campaign with photographer Jean-Baptiste Mondino in Los Angeles.

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Tags: breil milano, BreilMilano, celebrity endorsement, charlize theron

Breil Milano Opens New York Store

by Deidre Woollard (RSS feed) —

Filed under: Timepieces

Italian accessories company Breil Milano has opened a new flagship store at 148 Spring Street in Soho, New York City. The stores is one in a series of flagship stores which Breil Milano is opening luxury cities. It evolves from the new monobrand boutiques recently opened in Berlin (February 2008), Florence and Barcelona (April 2008) .

The New York store is located in a historical building but the boutique has a modern contemporary style which combines warm color tones with bronze and green tints. The entire left-hand wall is covered by original tiles by Dutch artist Edwin Vlassenroot who also sculpted lampshades in copper.A more private space has been created at the lower level where jewelry and watches are available to the public. The next stores are planned for Rome and Milan.

[via National Jeweler]

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Tags: breil milano, BreilMilano, entertainment-awards, jewelry, new york, NewYork, shopping, watches

Charlize Theron Gives Watch Promoting Another Try

by Deidre Woollard (RSS feed) —

Filed under: Timepieces, Celebrity Shopping

After Academy Award-winning actress Charlize Theron's rather disastrous alliance with watch company Raymond Weil, I'm a bit surprised that the beauty signed herself up for another watch shilling gig (not to mention one that has a very similar sounding name to the last company she worked with) . Last time the poor girl got sued for breach of contract just for wearing another company's watch. Let's hope her new job as the face of Italian luxury brand Breil Milano goes more smoothly. Theron has been signed to a multi-year contract and the ad campaign is already out. She will star in all Breil Milano advertisements, including spots on television ,print media and outdoor advertisements in various the countries where the brand is marketed.

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Tags: breil milano, BreilMilano, charlize theron, CharlizeTheron, timepieces, watches

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