BeaujolaisNouveau

Georges Duboeuf Beaujolais Nouveau Plans Series Of U.S. Opening Parties

Filed under: Wine, Events

Every year, bottles of Georges Duboeuf Beaujolais Nouveau are delivered to the U.S. in dramatic style. According to French law, Beaujolais Nouveau is released at one minute past midnight on the third Thursday of November. In a brilliant marketing move, the event has turned into a splashy celebration. The wine is made from Gamay grapes and bottled just six weeks after harvest.

This year the first bottles of Georges Duboeuf 2010 Beaujolais Nouveau in the U.S. will be delivered into the hands of Actress Molly Sims and Franck Duboeuf for the official uncorking on November 18 at New York City's new District 36 club. The wine's dramatic arrival is part of Duboeuf's nationwide Nouveau Cirque celebration, featuring theme parties with jugglers, acrobats and other artistic performances.

"This year we celebrate Nouveau Cirque parties in a contemporary circus spirit to capture the excitement of Nouveau and the limitless possibilities for its enjoyment," said Franck Duboeuf, co-proprietor of Les Vins Georges Duboeuf.

The celebrations this year take place around the country. For Nouveau Cirque Boston, Georges Duboeuf and wine group Second Glass will host a party at Villa Victoria Center for the Arts on November 18 at 6:30 p.m. Nouveau Cirque Chicago will start at 10 p.m. on November 17 with a midnight uncorking party at Vertigo Sky Lounge at the Dana Hotel and Spa. Nouveau Cirque Orlando benefiting Second Harvest Food Bank will take place on November 18 at Funky Monkey Wine Company, 901 International Drive, at 6:30 p.m. For Nouveau Cirque Savannah, Garibaldi's Cafe, 315 W. Congress Street, will host a masquerade ball on November 18 at 7 p.m. The Gaslamp Quarter in San Diego will host Nu Beau San Diego, a block party with many of the Gaslamp Quarter's retailers and restaurants offering Georges Duboeuf Nu Beau special promotions.

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Celebrating the Beaujolais Nouveau

by Deidre Woollard (RSS feed) —

Filed under: Wine

Recently, Dr. Vino had an interesting post on avoiding the Beaujolais Nouveau hype in favor of drinking local wine so as to avoid the carbon footprint of the French wine which is quickly bottled and then zipped off around the world on planes and trucks. French law rules that this popular red wine made from the Gamay grape be released the third Thursday in November at one minute past midnight.

While it's hard to argue with Dr. Vino's green logic there is something so pleasingly frothy about the Beaujolais Nouveau festivities. Georges Duboeuf won't win any prizes for being either subtle or carbon neutral this year, especially since the 2008 Georges Duboeuf Beaujolais Nouveau is being celebrated with a motorcycle parade through New York City. On Thursday, November 20, "motorcycle chef-heads" Marc Murphy, David Bouley, Johnny Iuzzini, Francois Payard, Kevin Garcia, R.J. Cooper and other top chefs and sommeliers will ride and deliver the first case of 2008 Georges Duboeuf Beaujolais Nouveau to an uncorking ceremony with Beaujolais bigwig Franck Duboeuf at Secession restaurant in the morning. Later in the day, from 4 p.m.-6 p.m. Franck Duboeuf will appear at Sherry –Lehmann (505 Park Avenue) to offer a complementary tasting of Georges Duboeuf Beaujolais Nouveau and in the evening from 6 p.m. – 9 p.m. City Harvest's Generation Harvest and Georges Duboeuf Beaujolais Nouveau Bash will take place at the Samsung Experience at Time Warner Center. Ticket to that event are $85 per person and benefit City Harvest. There are also events planned in Miami and in Las Vegas where a helicopter delivers a case of 2008 Beaujolais Nouveau to Las Vegas' Paris hotel and the hotel's s Eiffel Tower facsimile is lit in Beaujolais Red.

(Pictured above is Frank Duboeuf in a scene from the 2005 celebration.)

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Tags: beaujolaisnouveau, georges duboeuf, GeorgesDuboeuf, wine

Beaujolais Nouveau Goes Plastic For The Environment

by Deidre Woollard (RSS feed) —

Filed under: Wine

Beaujolais Nouveau in plastic bottles? Boisset Family Estates has announced in a press release that next season's Beaujolais Nouveau wines from the wineries of Mommessin and Bouchard Aîné & Fils shipped to the U.S. will be packaged in 750ml PET bottles. They will also be debuting Fog Mountain, the first California wine in 750ml PET bottles , Boisset Family Estates is the first winery ever to announce that all Beaujolais Nouveau wines imported to North America will be packaged exclusively in lightweight PET plastic bottles. The company estimates they will save millions of pounds of greenhouse gas emissions from entering the atmosphere. The Beaujolais Nouveau wines in PET bottles weigh 22 lbs per case vs. 38 pounds for the traditional bottle. Boisset expects their Mommessin Beaujolais Nouveau and Bouchard Aîné & Fils Beaujolais Nouveau to retail for $12.99 which is a dollar or two less than they would have charged. The shatterproof bottle will have a screwcap. Beaujolais Nouveau is meant to be drunk immediately so there are no concerns as to how the wine might age in platic. Boisset's other interesting packaging initiatives includes wine in Tetra Pak cartons and Mommessin Beaujolais Grande Reserve in 750 ml aluminum bottles.

[via Wine & Spirits Daily]

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Tags: beaujolais, beaujolais nouveau, BeaujolaisNouveau, boissett, france, wine