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Azzedine Alaïa

Bettina Rheims' $1,000 Erotic Odyssey in a Bespoke Briefcase

Filed under: Art, Books


Famed French photographer Bettina Rheims' newest book is much more than that – it's "equal parts erotica, fashion shoot, art monograph, metaphysical mystery, social and cultural archaeology of the French capital, and neo-noir arthouse film", and comes complete in a bespoke briefcase. The limited edition work, Rose, C'est Paris, produced by Rheims and Serge Bramly, is priced at $1,000 and comes in a retro attaché case featuring "souvenirs" of the curious tale within: a rose, a mask, an Eiffel Towel statuette, a booklet, a DVD, and of course the photo book itself. A number of celebrities make cameos including including Naomi Campbell, Michelle Yeoh, Monica Bellucci, Charlotte Rampling, and Azzedine Alaia, in "a Paris of surrealist visions, confused identities, artistic phantoms, unseen manipulation, obsession, fetish, and seething desire." Of course there's quite a lot of nudity.

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