Allen B. Schwartz, Charlotte Ronson Now at JCPenney
Filed under: Apparel, Celebrity Design

Several months ago I read that "master of trend" Allen B. Schwartz, of A.B.S. fame, was to introduce a line at JCPenney. Last week I saw a catalog announcing the line, called Allen B., on its cover. The collection seems to be aimed at teens and women in their 20s. Same with Charlotte Ronson's new line at JCPenney, called I Heart Ronson. Both lines are priced as one would expect from JCP, ranging up to $60 for a long Allen B. dress and up to $40 for a short I Heart Ronson dress. These designers are following in the footsteps of Isaac Mizrahi at Target and Vera Wang at Kohl's, offering lower-priced options to those who still want a bit of trend with a designer name.

The List #0147: Escape a Car Underwater
Visit the Maldive Islands Before It's Too Late
H&M's Plus-Size Model Jennie Runk Says She Chose To Gain Weight
Okla. Sheriff's Deputy Finds Dog Guarding Body Buried Under Destroyed Home
Reptiles Make Home in UK Man's Cable Box
Springtime Budget-Busters -- Savings Experiment
Is This Woman Too Pretty To Work?
Editorial: Engadget on the Xbox One
Parents Face Tough Choice When Tornadoes Bear Down
The Story Behind Hairspray