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300C

The Imperial, The Luxury Car That Never Was

Filed under: Wheels


Gas prices and the worldwide fuel situation are now officially responsible for the decision Chrysler just made to put the kabosh on plans for the new Imperial. The Imperial concept was first introduced last year at the Detroit Auto Show, and if built the Imperial would have fallen into the Chrysler line up at the very top -- above the 300C. But there will now be no Imperial, with Chrysler mentioning that the increasing costs for fuel and the ever tightening fuel economy standards would make production of the Imperial "irresponsible" at this time.


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