Oct 3rd 2010 4:14PM I think Frederique Constant's association with Cohiba is a creative one. We've seen cars and sports galore. Why not cigars? Where you've got men (and some women) and watches, you usually got the right occasion to fire up a cigar. A nice way to pass the time (unintended pun). I give my thoughts on it. If you're interested, jump on over for a read.