Jaguar to Launch Fastest Production Model Ever in Geneva

by Jared Paul Stern (RSS feed)
Feb 23rd 2011 at 9:02AM

On March 1, Jaguar will launch the new Jaguar XKR-S in conjunction with the legendary E-Type's 50th anniversary at the Geneva Motor Show. With a higher output supercharged V8 engine, revised suspension, and a new aerodynamically-driven design, the Jaguar XKR-S is designed to be a true luxury GT with eye-popping performance – the fastest production Jag ever built. "The XKR-S is a bold and exciting new model for Jaguar," says Adrian Hallmark, Jaguar's new Global Brand Director. "We expect to attract both loyal and new Jaguar driving enthusiasts who still want the comfort, opulence and class only a Jaguar can offer, combined with inspirational performance."

The Jaguar XKR-S produces 550 hp with 502 lb/ft of torque, offers a top speed of 186 mph (300km/h), and can accelerate from 0-60 mph in 4.2 seconds. In addition to the debut, Jaguar will be marking the 50th anniversary of the E-Type with the first in a series of celebrations. The famed British marque will host an E-Type fête at the Restaurant Hotel du Parc des Eaux-Vives in Geneva, where the original car was introduced by Jaguar's founder Sir William Lyons half a century ago. "It is impossible to overstate the impact the E-Type had," notes Ian Callum, Jaguar Design Director.

Tags: car design, Geneva, Geneva Motor Show, Geneva Motor Show 2011, Jaguar, Jaguar E-Type, luxury cars