Gameplan Launches Diamond NBA Jewelry
Just in time for this weekend's NBA All-Star game, basketball gets a major bling-up. JCK reports that Gameplan Concepts, a division of Lamont Jewelry brands, has created a diamond-studded line of basketball-themed jewelry.Geary's in Beverly Hills is selling the line which features team logos in white gold set with black and white diamonds. The prices vary depending on the elaborateness of the team logo. The Lakers piece shown at right runs a cool $16,800 but fans of the Pistons will only pay $7,800 to represent for their team with a diamond logo.
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