Saab To Unveil Hatch Concept at Geneva
Saab Cars is trying to engineer a coming out party since breaking loose from General Motors last year, and plans to show four models at the Geneva Motor Show next month.
Saab, now owned by Dutch exotic car-builder Spyker, is expected to show a hatchback concept of what we believe is the next 9-3 to come out of the new ownership. The other three cars figure to be special editions of the current 9-3 and 9-3 Cabrio. The 9-4X crossover will be on the stand, as well, we're told, as well as the 9-5 SportCombi.
Saab almost didn't make it. Worldwide sales have tumbled in recent years. And last year the company managed fewer than 6,000 sales in the U.S. But the company is advertising again, and has a fresh Saab 9-5 to draw fans.
GM was compelled to sell the Swedish carmaker after two decades of losing money on the arrangement, which started out as for GM as a controlling stake and then later an outright ownership.
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Reader Comments (Page 1 of 1)
Jeff Feb 14th 2011 2:51PM
Hey David, thanks for covering Saab! Actually it's not a concept based on the next 9-3, that is due at the Frankfurt show. Rather, this is purely an exercise that hints at future Saab design cues you will see in all new models going forward. Saab's chief designer Jason Castriota is responsible for this, and it was hand built in Italy. March 1st is the unveiling, and you'll be seeing more shots of it towards the end of the month when Saab celebrates their first anniversary of Independence from GM, February 23. One of the models unveiled that day will be the Independence Edition Saab 9-3, in sunset red, one of the colors you've actually seen on the runways this year as one of the hottest trends of 2011.
Saab is having an incredible comeback, and really stands out from the rest of the luxury crowd. Check out saabsunited.com for more information on their rebirth.