Hamilton Lipstick Ladies Watch, Why?

by Ariel Adams (RSS feed)
Feb 10th 2011 at 3:00PM

For 2011 Hamilton will release this "novelty" watch designed to look like a stick of lipstick. The metal cylinder will display a watch case on its outside case, while a twist of the tube causes a seconds dial to lift from the shaft to offer you a second timezone. My immediate reaction was "that is kind of cool," until I immediately realized this was really a novelty of the purest degree.

Does the concept make lots of sense? Aside from a future collector's item and my appreciation for the "fun" of the idea, I just sort of shake my head. This really works well for a 12 year old girl. Who else would find lasting attraction in the multi-color iridescent pink dials of the watches? The dials are just too ugly to be taken serious by a modern sophisticated woman, but I don't think that is what these watches are all about. For the most part, you are damned if you "wear" one after reaching about 20 years of age or so.

And "wear" one you can. Hamilton offers it with a leather strap (or straps) that can be used to make the faux-stick a pendant, belt fob, or something that hangs off the wrist. Clearly this will be thrown into a purse and attached with scratches in no time. If you want something convenient on your body to tell the time - try a wrist watch. In my opinion the most clever thing anyone made that was supposed to resemble a tube of lipstick was a 'covert' vibrator. That makes a lot more sense to disguise as something that goes in your purse. If you really must dig around looking for something to tell the time, I am pretty sure your mobile phone will work just fine. The watch movements are Swiss quartz.

The enthusiasm that Hamilton employs when making items like this is appreciated, but this Lipstick watch is bound to be an obscure oddity in no time. A probable high price will likely prevent these from being uses as silly gifts. Enjoy!

Ariel Adams publishes the luxury watch reviews site aBlogtoRead.com.

Tags: hamilton, ladies, lipstick, watch