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Rumer Willis Is The New Face of Badgley Mischka


Rumer Willis , the daughter of Bruce Willis and Demi Moore, is the latest face of the Badgley Mischka brand. The photo above shows a recent fitting by designers Mark Badgley and James Mischka in Malibu, California as she prepared for their spring marketing campaign.

"We adore Rumer, she is glamorous, youthful and fun," Badgley and Mischka said in a statement. "Rumer captures the spirit of all of our spring collections, especially our newly launched Mark + James collection." The Mark + James line which was launched last year takes its name from the designers' first names and is a secondary line that is modern and affordable. Reports say that Rumer Willis will model everything from couture evening wear to footwear and swimwear. Past celebrity models for Badgley Mischka have includes Teri Hatcher and the Olsen Twins.

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