Snooth Wine App, The Label Tells All

by Deidre Woollard (RSS feed)
Oct 30th 2010 at 9:01PM

A friend comes over and brings with him a bottle of wine, you've never seen this bottle before and are curious. If you've got your iPhone handy, in seconds you can snap a picture of the bottle and the new app from Snooth.com can tell you all about the wine. The new iPhone app, Snooth Wine Pro uses image recognition technology to help recognize any bottle of wine. Take a picture of a wine label, find the wine, and view maps, directions, and inventory of the stores closest to you, check out reviews and add the wine to your Wishlist or Virtual Cellar or purchase the wine online through the Snooth retail network.

"Snooth Wine Pro is the ultimate mobile tool for finding wine," said Philip James, CEO/Co-founder of Snooth.com. "It can be difficult to remember an exact vintage and year, now just take a picture and let Snooth Wine Pro do the rest."

Snooth Wine Pro is available in the iTunes App Store for $4.99. Users can also install Snooth Wine, a free, ad-supported version.

Tags: iphone app, snooth, wine, wine label, wine labels