Danielle Staub To Create Cross-Centered Jewelry Line

by Deidre Woollard (RSS feed)
Oct 9th 2010 at 6:02PM

"The Real Housewives of New Jersey's" Danielle Staub is attempting to parlay her reality television fame into a branding juggernaut. Staub has a t-shirt line called "Danielle's Mafia" and she told TooFab that she is working on a "cross-inspired" jewelry line that she hopes to launch it in time for the holiday season. Staub says that the crosses are "an insignia of just being close whether it's a religious thing, or a relationship thing." She also says she wants do make rings and necklaces. She tells TooFab that she doesn't like necklace chains around her neck, although the picture at right seems to indicate otherwise. She plans to do leather or black rope necklaces and cuff bracelets but no earrings. She named Versani, a Manhattan-based jewelry house as her collaborator. Staub also has eventual plans for a fashion line.

"Real Housewives" jewelry is a competitive field. Lynne Curtin from "The Real Housewives of the OC" has a line of jewelry (many with a cross motif). Ramona Singer from "The Real Housewives of New York City" has her jewelry line with HSN. Kelly Killoren Bensimon also from "The Real Housewives of New York City" sells her feathers and leather jewelry designs on her own website. Lisa Wu Hartwell of "The Real Houswives of Atlanta" sells jewelry and clothing on her website. Also from "The Real Housewives of New Jersey" Teresa Giudice also sells her own jewelry on her TG Fabulicious website.

Staub's New Jersey home remains on the market for $1.095 million.

Tags: danielle staub, real housewives, Real Housewives of Atlanta, real housewives of new jersey, real housewives of new york city, real housewives of orange county

Filed under: Jewelry, Celebrity Design

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Reader Comments (Page 1 of 1)

Ricky-boy Oct 11th 2010 8:14AM

Everybody seems to want to get into the jewelry business. But in this tough economy, it may first appear to not make much sense – unless it’s affordable. Affordable jewelry is very popular on outlets like QVC, HSN and more. But have you ever noticed that not too many A-list celebrities launch a jewelry line?

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