Win a Trip to New Zealand from Steinlager Pure

by Jared Paul Stern (RSS feed)
Sep 17th 2010 at 10:01AM

Lion Nathan, the leading brewer in New Zealand, has announced the U.S. introduction of Steinlager Pure this month, a beer brewed using only the finest water, barley, hops and yeast the country has to offer. Wholly sourced from New Zealand, the "purest place on Earth", Steinlager Pure is totally preservative and additive-free.

To celebrate its introduction to the States, Steinlager Pure is launching a contest offering lucky beer drinkers (21 and over) the chance to enjoy the heady brew straight from the source. Entrants must describe the first moment they experienced its natural and refreshing taste; the author of the "purest" narrative will win a trip for two to New Zealand. Check out SteinlagerPureNzTrip.com for details.

New Zealand's unique natural elements including rich volcanic soils, pure water sources and unrivalled clean air, contribute to the taste and freshness of Steinlager Pure. Barley is harvested from the sweeping landscapes of the North and South Islands, while the hops are grown on the northernmost tip of the South Island. Together, they create a beer with a light hop nose, a clean, natural finish, and a smooth, perfectly balanced flavor.

The new, state-of-the-art Steinlager Pure brewery follows rigorous sustainability practices in order to maintain the unaffected nature of its surroundings and allow for environmentally friendly brewing. Located on the outskirts of Auckland, The Pride Brewery uses 10% less energy in the brewing process, low energy lighting, and harvests rainwater for non-brewing purposes. Steinlager also has a record of reduced water use and CO2 emissions, as well as recycling, reusing or value-adding more than 99% of the solid waste generated.

Tags: Auckland, beer, brewery, contest, New Zealand

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Reader Comments (Page 1 of 1)

Mary Borawski Sep 18th 2010 2:39PM

I would love to go visit New Zealand

tito2720 Sep 18th 2010 3:07PM

Would be something to tell my grandkids,would love to go.

John F.C. Taylor Sep 18th 2010 4:00PM

If I thought I had a chance, I'd start drinking the stuff right now.

Rhonda Sep 18th 2010 4:46PM

New Zealand is on my "Bucket List" Looks to be a beatiful country

Kiwimum Sep 18th 2010 7:22PM

My son lives there and it's about 30 hours travel time to get there from middle America. You need about a month to even begin to see that incredible country. First time went for 2 1/2 weeks, not enough. Second time went for 4 weeks and third time 6 weeks. Then NZ is about 17 hours ahead of us and the jet lag is awful. But it a country that is my idea of heaven on earth. If you ever get the opportunity, you won' regret it!!