Jewelry Company Plans New Shopping Channel
A new home shopping network is set to launch this fall. National Jeweler reports that jewelry design and development agency Zalemark Holding Co. has picked up the remaining assets of bankrupt multimedia retailer Gems TV. The company expects to close on the purchase soon and on September 1 wants to launch LuxTV which will sell mainly Zalemark brands including Demeter, Steven Zale Beverly Hills, B. Smith and Paris Blues as well as other jewelry lines on air and over the internet. Prices will start around $79.LuxTV Inc. will run the marketing and operations of LuxTV out of Gems TV's former headquarters in Reno, Nevada and the network will reach around 40 million households through distribution on the Dish Network, DIRECTV and cable stations. The National Jeweler article says that the new channel will target the Hispanic consumer which is interested in buying known jewelry brands but at a lower price. Next year, LuxTV plans to move into shoes, handbags and other accessories, focusing on on celebrity-endorsed lines. The station will also have special sales with celebrity/designer guest hosts to benefit the charity Operation Smile, a children's charity that treats deformities such as cleft lip and cleft palate worldwide. Zalemark has supported Operation Smile in the past raffling off jewelry to raise money for the charity.
Charlie Sheen Gets Back To His Roots
The List #0147: Escape a Car Underwater
WHOOPS! Obama Makes Big Gaffe
Visit the Maldive Islands Before It's Too Late
Reptiles Make Home in UK Man's Cable Box
That's An Interesting Look, Madge
Springtime Budget-Busters -- Savings Experiment
Is This Woman Too Pretty To Work?
Candid Portraits Of Strippers After Hours
Mariah Carey Suffers Wardrobe Malfunction on Good Morning America
Distraught Mom Becomes Face of Oklahoma Storm
Mariah Carey Curses And Busts Out Of Dress On Live TV
The Story Behind Hairspray
H&M's Plus-Size Model Jennie Runk Says She Chose To Gain Weight
16 Pasta Dishes Worse Than Yours
Okla. Sheriff's Deputy Finds Dog Guarding Body Buried Under Destroyed Home
AMAZING PHOTO: UFO Spotted Over San Diego
What It's Like To Talk To A 2-Year-Old
Killed Soldier In London Attack Identified
Best Friends Reportedly Die Holding Each Other In Tornado
Danny Tanner Is Fighting With Topanga
Luke Wilson Caught Staring At Fan's Chest
Rapper Accused Of Faking His Own Death To Escape Payments
Jury Foreman: '18 Days Of Testimony Hurt' Jodi Arias
New Trayvon Martin Evidence Features Incriminating Photos, Texts From Teen
Teenager's 'Awww'-Inspiring Drawing Wins Big At Google
LISTEN: Terror Inside Elementary School As Tornado Hits
Surgeons Remove Giant Hairball From Tiger
Brave Woman Stood Down Armed London Attackers
LOOK: Photoshop Mistake Is Seriously Cringeworthy
Jodi Arias Jury DEADLOCKED
Mum-Of-Two Faces Down Woolwich Attack Suspects
Reader Comments (Page 1 of 1)
rocknrobin59 Sep 22nd 2010 7:09PM
Can't wait!
Ycats1216 Sep 23rd 2010 8:02AM
Anything involving Karen and lyndsey is going to be huge success. I too, can 't wait!
bthielke Sep 25th 2010 1:26PM
Yeah!!!! Lyndsey is coming back to television! I have missed her spunk, laughter and beautiful smile. She is an awesome host and always made me want to buy from GemsTV when she was hosting. Excellent choice in hiring her!
Tinkerbell Sep 25th 2010 5:24PM
I love both Karen and Lyndsey!!! They were the best on Gemstv. I love Karen's designs, in my own personal opinion "she is the best jewelry designer on the planet". These two will bring in profits like no other. I also hope they have Karen's SYK designs in the show!!! Cannot wait, so excited!!!
Lucille Sep 26th 2010 2:21AM
YEAH !!!
Karen and Lyndsey can't wait
Love these two girls best host eva!!!!!!
tlittle1 Sep 28th 2010 8:14AM
They are terrific.......luv Karen and Lyndsey. They will be an asset to your organization. They are the best and great hosts.