Jack Robie: Handsome Shirts For The Modern Cary Grant

by Deidre Woollard (RSS feed)
Jun 12th 2010 at 11:01AM

Who is Jack Robie? The name comes from Cary Grant's dapper character in Hitchock's "To Catch a Thief" but the brand is actually a new luxury men's shirts collection founded by Brad Corona and Brian Nicholson, a couple of former classmates at Brown University. The pair went on to careers on Wall Street but have left that world behind to turn out a colorful new line of dress and casual shirts under the Jack Robie label. The shirts are made in the U.S. and sell for between $99 - $155. They are cheaper than the quality might lead you to expect because the store is online only and there is no costly overhead of traditional retail. The dress shirts have a trim fit, slightly shorter length and a shrink-resistant collar while the sport shirts have a more comfortable fit and are pre-washed for softness.

Tags: jack robie, mens shirts

Filed under: Apparel, Men's Style

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Reader Comments (Page 1 of 1)

cjcaswell Jun 13th 2010 2:49PM

Does anyone else find it surprising that a company of this size would make such a colossal mistake with their name? Cary Grant didn't play Jack Robie in To Catch A Thief.. The name of the reformed thief he played was JOHN Robie. Yipes!

Brad Corona Jun 26th 2010 9:21AM

Hi CJ -

We know that the character is named John Robie, and our "colossal mistake" is intentional. Our name was inspired by Mr. Grant's character in To Catch A Thief, but it's not meant to be exactly the same. To be perfectly honest, we thought Jack sounded younger and was better suited to our brand (John Robie is middle-aged and our target customer is not). I suppose that because Jack is a common nickname for John (JFK, for instance), one could argue that our name is "correct," just in a different form.

Regards,
Brad Corona
CEO, Jack Robie