Piaget Celebrates 20 Years Of "Possession" With Sienna Miller

by Ariel Adams (RSS feed)
May 15th 2010 at 4:02PM

To highlight its famous watch and jewelry line, Piaget has recruited Sienna Miller to be the face of their new messaging campaign. The Possession collection has been a mainstay of Piaget for years. Offering luxury items of good taste and a timeless quality. Not just Piaget's well known evening gown gear (as I call it). Richemont Group, the parent of Piaget has been very keen on celebrity tie-ins with its brands after noticing just how much attention they get. Sometimes their choice of face to go with any particular brand... is interesting. In Piaget's opinion, Sienna Miller is "one of the most fashionable woman in the world." I don't know about that, but she is surely the type of women to get that well-to-do 30 or 40 something woman interested in Piaget. Piaget enlisted some world-class photographers and stylists for the campaign. Click on the "read more' link below to see an enlightening video talking about the making of the campaign with some nice images.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.