Carolina Herrera Says Luxury Is Back
Her version of the new luxury walked the runway in her fall 2010 fashion show this week in New York City. Her designs did not stint on the expensive materials like mink and eel. The silhouette was ladylike and refined but also unapologetically lush. These are rich women's clothes. While Herrera has lowered her prices around ten percent and does have a successful second tier line she has no plans to embrace fast fashion. She has found that while her shoppers may be buying fewer clothes they are not willing to stop shopping entirely. In some ways what she speaks of is an older definition of luxury, the way it once was before mass luxury flooded the market. Women would shop carefully, select judiciously and expect clothing to last. It can be called thrift but it can also be seen as a mark of class.