Skip to Content

Luxe Skis by Bentley & Paul Smith


The sport of skiing gets a luxe boost this season from the automotive and fashion worlds thanks to new collaborations between Bentley, Paul Smith and high-end sporting good firms. Bentley has partnered with Swiss firm Zai on a "Supersports" set (top) comprised of handmade skis, poles and a ski bag worthy of bearing the famed British marque's moniker, limited to 250 pairs. The skis are fashioned from a special carbon fiber material called "Zaiìra" with a natural rubber core, and chromium-steel-infused carbon fiber for the flexible components backed up by Reinforced Thermoplastic Composites.

The Zai Supersports poles use the ExoGrid tech usually associated with the world of golf clubs. Each pair is priced at $9,800, making them some of the priciest skis on the snow. British designer Smith meanwhile has collaborated with Austrian experts Edelwiser on a pair of skis decorated in his signature multicolored stripes (above). Dubbed the Paul Smith Swing 162, at $1,000 a pair they're far more reasonable than the Bentleys. Every pair of Edelwiser skis is hand-made and built with state of the art materials like wood cores, laminated sidewalls and graphite bases for optimized flex and torsion characteristics.

Subscribe to these comments

Reader Comments (Page 1 of 1)

Featured Galleries

Aperion SLIMstage30 Speaker System
Fortis Spaceleader Volkswagen Design White Watch
Gustafsson & Sjogren Stockholm watches
Sensai Summer Skin Care and Makeup Must-Haves
Four Season Provence
Casa Noble Tequila
Turks & Caicos Style
Ulysse Nardin Lady Diver Watch New Colors
Vacheron Constantin Historiques Aronde 1954 Watch