Plenty of celebrities start fashion lines but few take the step of opening their own stores. William Rast
, the casual clothing brand founded by Trace Ayala and Justin Timberlake and operated through subsidiaries of People`s Liberation has announced two new full-price retail stores at the Westfield Century City Shopping Mall in Los Angeles, California, and the Westfield Valley Fair Shopping Mall in San Jose, California as well as an outlet store at the Desert Hills Premium Outlets in Cabazon, California. The brand has an ambitious plan to open around forty retail stores in major metropolitan locations over the next several years.
The William Rast branded retail stores will each be approximately 2,000 square feet and will offer William Rast contemporary apparel collection for men and women. The company also plans to offer a full range of licensed William Rast products in each store. Justin Timberlake is well on his way to a branded empire, he also has his own golf course, a tequila brand
and owns several restaurants.