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Even in a Recession, Philanthropy Can Be Sexy


Perhaps we should say especially in a recession. The Tycher Family Foundation, based in New York, strives to create a network of young professionals who share a common goal: to donate their time and money towards a worthy cause. The other night the Foundation threw an event at the hip new Bowery Hotel, dubbed "A Truly HAPPY Hour," benefiting Met Council, one of New York's largest human service agencies and an affiliate of UJA Federation of New York. Guests including the attractive trio above enjoyed gourmet hors d'oeuvres, sipped cocktails and bid on silent auction items such as VIP passes to the 2010 Mercedes-Benz Polo Challenge, tickets to an episode taping of Comedy Central's The Daily Show with Jon Stewart, a weekend in South Beach at the W Hotel, and a jaunt to Nantucket via private jet. Selecting one deserving charity each year, the Tycher Family Foundation hosts an exciting and memorable evening, underwriting 100% of the evening's costs to ensure that all revenue – from ticket sales to silent auction earnings – go directly to the chosen charity.

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