Will An Audi Lure Buyers Into A $2 Million Condo?
Condo developers and car manufacturers have a shared problem, slow sales in a sluggish economy. And so more condominium developers are looking at throwing in a free car. NBC New York reports that the 449-unit One Brooklyn Bridge Park on the outskirts of Brooklyn Heights have gotten a little edgy after seeing their building only 30 percent full after a couple of years. To lure buyers, the developers are offering a free 2010 Audi A4 to the next 10 people who buy a unit worth $2 million or more by Sept. 30. The bigger lure is actually the free parking spot which could be worth $150,000 but having a shiny new car to park in it is nice too. The A4 isn't as attention getting as a Bentley or a Porsche but it might get some shoppers in the door. The former printing factory offers units with high ceilings, large windows, kitchens with Bosch appliances and bathrooms with glass showers and separate soaking tubs. Amenities include concierge and doorman service, a children's play area, billiards room, virtual golf area, bike room, meeting rooms, fitness studio and more.
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Reader Comments (Page 1 of 1)
nthn Sep 12th 2009 7:24PM
Except if you can afford a $2 million condo, the fact that you're getting a car on the lower end of the spectrum isn't that appealing. Don't A4's start at like $35,000?
Eric of AZ Sep 12th 2009 10:59PM
$31,450 for a 2010.
I was thinking the same thing.
The value, of course, is in the "free" parking space.