NASCAR Goes Glam Courtesy of CAVI

by Jared Paul Stern (RSS feed)
Aug 4th 2009 at 9:05AM

NASCAR is getting an injection of style this season courtesy of luxury menswear line CAVI. The brand, known for its distinctive designs as worn by the likes of Jay-Z, Ne-Yo and 50 Cent, has partnered with up-and-coming NASCAR star Chase Austin, outfitting Austin and his pit crew with stylish custom uniforms and adorning his Xxxtreme Motorsport No. 7 racecar with the fashion line's logo (above). Austin and the car debuted the new look the other day at Macy's in Indianapolis. From its signature crest to bold colors and prints, tailored fit and innovative design, CAVI has "re-conceptualized the standard for contemporary sportswear, developing a lifestyle fashion brand that embraces both luxury lifestyle and reflects class."

Tags: 50 Cent, 50Cent, Cavi, Chase Austin, ChaseAustin, Jay-Z, Nascar, racecar, racing, uniforms