Audemars Piguet Adopts A Highway In A Limited Edition Watch

by Ariel Adams (RSS feed)
Jun 22nd 2009 at 12:01PM

Audemars Piguet Royal Oak Offshore Montauk Highway watch

I've never before seen a luxury timepiece made in honor of a road. Scratch that, there was a Route 66 edition Hamilton watch, but that pales in comparison to the luxury of Audemars Piguet. If there was a luxury-themed road to honor, it would be the Montauk Highway that runs from New York City to the Hamptons in New York. The 100 mile stretch of highway is the popular getaway path for people wanting to enter the decadent lifestyle of the Hamptons. In addition to parties and beachfront properties, the luxury lifestyle of the Hamptons makes it an ideal place for watch lovers. This limited edition of 300 pieces watch is the Audemars Piguet Royal Oak Offshore Montauk Highway watch.

The steel-cased watch has some unique colorings that include the off-white dial with lots of aquamarine trim against some chocolate brown. The avant garde colors look nice against the handsome classic watch. Inside is an in-house made Audemars Piguet automatic chronograph movement that is in most of the Royal Oak Offshore chronograph watches. The watch comes in a special box for the limited edition also meant to celebrate the famous highway. In opposition to the title of the article, no money (as far as I know) is going to the highway itself, but you get the symbolic connection. The Montauk Highway watch will be available in New York City, Long Island, and Bal Harbour Florida for $20,500.

Ariel Adams publishes the luxury watch review site aBlogtoRead.com.

Tags: audemars piguet, AudemarsPiguet, hamptons, highway, limited edition, LimitedEdition, montauk, royal oak offshore, RoyalOakOffshore, timepiece, watch

Filed under: Timepieces / Watches

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Reader Comments (Page 1 of 1)

GlobalDia Jun 23rd 2009 2:56PM

i used to be a huge AP fan (used to have a ROO, sold it at a profit), but theyve gotten too ridiculous with these so called "special editions"...everything from the latest arnold schwarzeneger movie, to the shaquille oneil, to now a highway?
theyve completely diluted their brand and now only appeal to rappers and wannabees.
IMO richard mille and roger dubuis are now what AP used to be.

DADI Jun 25th 2009 11:29PM

Eventhough i like this fresh color I totaly agree with u GLOBALDIA. Why not making this model just a regular one ? The ROO range lost its appeal with all of those LE (of colors !) coming out every 4 or 6 month... The only LE ROO i really liked and am looking for on the second hand market is the ROO Ginza edition, 7 being a special number for me. Other than this special model i get more attracted to traditional APs like the RO family (love the 15202 !).