Rachel Roy's 'Scuba Pop' Resort Collection
At a preview in the heart of Manhattan's garment district, Roy showed a number of approaches to translating the scuba -- and beach combing and nightlife -- experience into clothes: first, there's the sheen of the collection, using jersey, lambskin, silk, and sequins; then there are the lines and shapes: the backs of tops and dresses follow the lines of a sturdy swimsuit, while mini-skirts have a hemline that rises in the center like a wave; there's scuba spirit in the detailing too: piping and zippers. But the most glamorous embellishment, crystallized button-like embroidery, evokes the beautiful sea urchin.
Gallery: Rachel Roy Resort 2010
The collection shows that even as the brand expands into junior and lower-priced fashions at Macy's, Rachel Roy remains committed to serving a chic, resort-going customer. Yet, in the midst of recession, this designer has also appropriately set her sights on value, with pieces that will work through many seasons. "Scuba pop" is not about frivolity, but rather durability and design. Pass the champagne, please, we're ready to snorkel, or, err, shop.