Tag Heuer Meridiist Mobile Phone, Now With Diamonds

by Ariel Adams (RSS feed)
May 18th 2009 at 4:01PM

It was only a matter of time before the famed Tag Heuer Meridiist phone got a diamond make over. It is an official diamond make over too, not one of those aftermarket jobs. I am as much a fan of luxury as the next luxe lover, but what is the deal with diamonds on phones? As though a $5,000 - $8,000 phone was not enough given that it will go technologically extinct in a few years? Your future paper weight needs diamond decoration as well? Plus, nothing say's "ergonomics" quite like the jagged edges of fine cut stones against your palms and the side of your face. The Meridiist Diamant phones will likely go for between about $10,000 and $30,000.

The new phones will be known as the Meridiist Diamant collection and will come in two styles with 208 diamonds or the "imperial regalia of mobile phones" with 1232 diamonds. Tag Heuer says that the Meridiist Diamant phones will be marketed toward women, which makes sense. While very expensive, the base line of Meridiist phones is really quire cool - at leat on the outside from a construction and materials standpoint. It should be cool however to have a phone with a massive sapphire crystal as the screen. I do feel that if you are willing to make the investment, you'll be happy with the phone, at least until you want to get another phone.

Remember what I said about the phone being obsolete in a few years due to the rapid progression of mobile phone hardware and software? Well get this: Tag Heuer places the Meridiist Diamant phone in a wooden jewelry presentation box "in which to preserve and store your investment for future generations." Really? As an antique for a time capsule maybe? A mechanical watch will still be useful for "future generations, but a digital mobile phone? Imagine giving your mini cellular tower suitcase phone from the mid 1980s to a 16 year old today and gauge how "awesome" they think it will be. That is the idea.

Ariel Adams publishes the popular watch review site aBlogtoRead.com.

Gallery: Tag Heuer Meridiist phone diamonds