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Cartier Sues QVC Over Joan Rivers Watches


Luxury jeweler Cartier is taking on home shopping giant QVC Inc. Cartier has sued QVC alleging that the company has promoted and sold watches that look a little too much like Cartier's Santos and Pasha Grille watches. Some of the watches are part of the Joan Rivers jewelry collection. The brand is also suing QVC's business partners JMAM and TWI Watches which produced the designs. Cartier has called for all infringing goods to be destroyed and is asking for all profits from past sales of the items in question.

Cartier has often taken a hard line against any watches that bear any resemblance to Cartier pieces. It sued Amazon and Geneve Gold for selling knockoffs of the Tank Francaise, Tank Americaine and Panthere watches through Amazon.com and genevegold.com. Last year Cartier sued Donna Karan for marketing timepieces with the word "Tank," which Cartier says it has copyrighted It has also gone after sellers on eBay and other auction sites for selling counterfeits.

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