Virgin Atlantic And British Airways In Price Wars

by Deidre Woollard (RSS feed)
Jan 14th 2009 at 9:02AM

The heat is on between rival European airlines Virgin Atlantic and British Airways and it's the business class passenger who is benefiting. Virgin Atlantic has reduced business class fares by as much as 40% from London to destinations like New York, Dubai, Tokyo and Washington D.C. from now until the end of January on flights as far ahead as September. British Airways is also cutting their prices to keep pace. Both are hoping for a temporary boost to help prop up what have been some dismal travel statistics that have been eating away at the lucrative premium market. The discounts are aimed at the business travelers who may be paring back their travel budgets.

Other companies are also offering deals. US Airways has a January fare sale going on that offers deep discounts on some international travel. And Portfolio's Joe Brancatelli reports on deals from Jet Blue, Virgin America, Quantas and more. If you are interested in traveling, especially internationally, any time soon now is the time to book.

Tags: british airways, BritishAirways, business class, BusinessClass, virgin atlantic, VirginAtlantic