Cavalli Intros Snakeskin Credit Card, Will Compete with AmEx Black
For the most part, the fashionable set chooses exclusive credit like the AmEx Centurion -- the oft-envied black card crafted from titanium instead of mere plastic. But as of March of this year, Roberto "Excess is Success" Cavalli is trying to get in on the action with a snakeskin-finish credit card for the discerning shopper.
The iridescent card comes with its privileges: special sales at Cavalli, invites to fashion shows. Perhaps cardmembers will gain access to Cavalli's new club in Florence, or clubs soon to open in Dubai and Milan.
But snakeskin does not a status card make, between AmEx's personal concierge, free stays at the Mandarin Oriental and the eye-catching prestige of carrying plastic that's not plastic at all.