Armani to Open Hotel in Milan
Back in September my colleague Deirdre Woollard reported that the largest Giorgio Armani boutique in the world was opening in the designer's hometown of Milan. Now Armani has begun construction on a hotel there as well, located in an historic building designed by architect Enrico A. Griffini in 1937 that also houses an Armani store. "I feel a very special involvement in the project for the Armani Hotel Milano as it is located here, in my hometown," Armani tells Vogue UK.
"Every aspect of the hotel is a reflection of my aesthetic philosophy, and its position, above the Manzoni 31 concept store, will offer my guests the chance to experience a complete Armani lifestyle. I believe the hotel's design will perfectly fit the spirit of Milan as a capital of style, whilst offering a new experience of hospitality within its fashion district." The world's first Armani hotel is slated for Dubai, and plans are also underway for a London branch.