Aston Martin Named UK's Coolest Brand
Boosted by its partnership with the James Bond franchise, Aston Martin has been named the coolest brand in the UK in CoolBrands' annual ranking. Aston, which has captured the top spot for three years running, soundly thrashed Ferrari (13th place) and Lamborghini (20th place), the other luxury car marques on the list. iPhone, Apple and Bang & Olufsen won the 2nd, 3rd and 4th spots, while the top fashion brand on the list is sexy lingerie purveyor Agent Provocateur at No. 8, beating out Rolex, No. 9.
"With excitement surrounding the release of the new film reaching fever pitch it is clear this is really contributing to Aston Martin's cool status," states CoolBrands council chairman Stephen Cheliotis. "The brand is indelibly linked with James Bond because of the past success of the films and not only how they're still hugely popular - but how the film and James Bond sums up a lot of what it means to be smooth, stylish and cool."
New Trayvon Martin Evidence Features Incriminating Photos, Texts From Teen
The List #0147: Escape a Car Underwater
Jodi Arias Jury DEADLOCKED
Visit the Maldive Islands Before It's Too Late
H&M's Plus-Size Model Jennie Runk Says She Chose To Gain Weight
Killed Soldier In London Attack Identified
Okla. Sheriff's Deputy Finds Dog Guarding Body Buried Under Destroyed Home
Reptiles Make Home in UK Man's Cable Box
What It's Like To Talk To A 2-Year-Old
Springtime Budget-Busters -- Savings Experiment
Is This Woman Too Pretty To Work?
Surgeons Remove Giant Hairball From Tiger
Editorial: Engadget on the Xbox One
Parents Face Tough Choice When Tornadoes Bear Down
Helen Flanagan Launches PETA Campaign As Only She Knows How
The Story Behind Hairspray
Brave Woman Stood Down Armed London Attackers
'DWTS' Shakeup Ahead?
LOOK: Photoshop Mistake Is Seriously Cringeworthy
Teenager's 'Awww'-Inspiring Drawing Wins Big At Google
PHOTO: Dog Guards Dead Victim's Body After Oklahoma Tornado Disaster
Pope Francis Says All Who Do Good Are Redeemed - Atheists Included
REVEALED: Disturbing Trend In Human Intelligence
WATCH: Heckler Hijacks Obama Speech On Drones, Gitmo
Wolf Blitzer's Embarrassing Moment With Tornado Survivor
Man Reportedly Beheaded In Brutal Assault In London Neighborhood
Help For Heroes Killing
NY Times Eviscerates Obama White House
10 Children Confirmed Among The Dead After Oklahoma Tornado
Has Katie Holmes Moved On?
The World's Most Powerful Women
WATCH: The World's First Digital Photo
Reader Comments (Page 1 of 1)
Jeremy Oct 2nd 2008 5:56AM
Interesting Ranking, I dont know if i consider their panel suitable to judge the "coolest" brands, but interesting nonetheless. I prefer Interbrands ranking much more as it is based on analytical data and performance rather than some opinions. Read about the interbrand ranking at www.retailrefugees.com. Also, there is a lack of retailers on the list which is surprising...