This summer, luxury charter service V1 Jets opened up its seaplane service from Manhattan to the Hamptons (formerly reserved for members) to anyone with the price of a ticket, and it's proved to be very popular with the gliteratti. The 40 minute trip on an 8-passenger Cessna, which costs $495 one-way, has been taken by the likes of models Adriana Lima and Petra Nemcova, actors Pierce Brosnan and Jeremy Piven, and mogul Barry Diller. V1 Jets was founded in 2003 by hedge fund manager Andrew Zarrow who envisioned a way to utilize the excessive amount of "dead legs" created by private aircraft returning empty after delivering clients to their destinations, saving money and resources in the process.