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Rihanna For Gucci and Unicef

Singer Rihanna, shown here performing at the This Day Africa Rising concert in Abuja, Nigeria, has a new gig, starring in Gucci's first ad campaign for Unicef. Gucci does a holiday campaign with the children's charity each year, selling branded merchandise and donating a portion of the proceeds. This year's "Tattoo Heart" campaign will be out in December and will show Rihanna in the Gucci products, of which 25 percent of sales will go to Unicef. Rihanna also her own charity, The Believe Foundation, which also benefits children.

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