Yellow+Blue, Wine for a Greener World

by Laura Malesich (RSS feed)
Apr 26th 2008 at 12:02PM

Tetrapak wines are not the newest thing but I think the typical consumer would assume the wine is cheaply made and would lack the taste of a finer wine. Yellow+Blue begs to differ. Moving towards a greener packaging product (get it -- yellow+blue makes green!) and getting away from heavier shipments which use more gasoline, Yellow+Blue has decided to choose light tetrapak over heavy glass bottles for their new Malbec. The tetrapak is the same kind of material which typically stores juice in boxes for kids -- I guess this means adults have "juice" boxes of their own now! The Argentinian Malbec is set to sell for about $11 per one liter pak which would have cost $20 per bottle. Drinks on the go, good for the earth and less expensive to boot! I'm in for a taste.

Tags: argentinian-malbec, malbec, tetrapak, yellow blue